Promotion is NOT Platform & Ads are NOT a Brand: Know the Difference – by Kristen Lamb…

I tried to share this from the original post but couldn’t find either a press this or reblog button.
So, I’m sharing from Chris The Story Reading Ape because he must have a magic mouse or something.
But.
I absolutely 100 percent recommend you go and read the original post so you can get the entire thing.
It is way worth the click!

Chris The Story Reading Ape's Blog

Often, when I mention brand and platform, writers assume I am talking about promotion and marketing (ads). That is not only a false assumption, it can be a fatal one.

When we (regular people) hop onto Twitter, Pinterest, Instagram, Facebook or whatever social site, only to get barraged with book spam, a big reason it annoys us is because the author hasn’t taken time to build rapport, earn our trust, and gain permission to sell us stuff.

I kid you not, I signed in to LinkedIn for the first time in like a YEAR the other day and, in less than an hour, some author sends me PM with a link to buy his book. No introduction or hello or liking my stuff or asking if I had pets…

HERE! BUY MY BOOK!

….sure. Right on that. Nice to meet you, too.

*grumbles* *now remembers why I hated LinkedIn*

View original post 38 more words

About Patty L. Fletcher

About Patty October 2021 Patty and her guide dog Blue. Patty has her hair tied back in a low ponytail and rests her right hand on Blue's head. She wears a white shirt with a pink and purple butterfly on the front and light blue shorts. Blue is a handsome black lab. He wears a brown leather harness with a handle attached to the back and is smiling at the camera as he sits in front of Patty. In the background is a brick building with white, windowed doors and a flowerpot overflowing with pink and yellow blooms. Updated – October 2021 Patty Fletcher is a single mother with a beautiful daughter, of whom she is enormously proud. She has a great son-in-law and six beautiful grandchildren. From April 2011 through September 2020, she owned and handled a black Labrador from The Seeing Eye® named King Campbell Lee Fletcher A.K.A. Bubba. Sadly, after a long battle with illness on September 24, 2020, King Campbell went to the Rainbow Bridge where all is peace and love. In July 2021, she returned to The Seeing Eye® and was paired with a Black Labrador Golden Retriever cross named Blue. PATTY’S BLINDNESS… Patty was born one and a half months premature. Her blindness was caused by her being given too much oxygen in the incubator. She was partially sighted until 1991, at which time she lost her sight due to an infection after cataract surgery and high eye pressure. She used a cane for 31 years before making the change to a guide dog. WHERE SHE LIVES AND WORKS… Currently, Patty lives and works in Kingsport, Tenn. She’s the creator and owner of Tell-It-To-The-World Marketing (Author, Blogger, Business Assist), The Writer’s Grapevine Online Magazine and the creator and host of the Talk to Tell-It-To-The-World Marketing Podcast. WRITING GOAL… Patty writes with the goal of bridging the great chasm which separates the disabled from the non-disabled. HOBBIES… Patty’s hobbies include reading, music, and attending book clubs via Zoom. FAVORITE TUNES… Some of her favorite types of tunes are classic rock, rhythm and blues, and classic country. FAVORITE READS… Patty enjoys fantasy, science fiction, and books about the supernatural. She loves books by Stephen King, Dean Koontz, Norah Roberts, and many more. Some favorite books include Norah Roberts’ Hide Away, Stephen King’s Dark Tower series, J.K. Rowling’s Harry Potter series, Robert Jordan’s Wheel of Time series, and J.R.R. Tolkien’s Lord of the Rings series. SPIRITUAL FAITH… Patty describes herself as a spiritual Walker. She says she knows both Mother Goddess and Father God and embraces all they have to offer. CONTACT… Email: patty.volunteer1@gmail.com Visit: https://pattysworlds.com/ And: https://www.smashwords.com/profile/view/PattyFletcher As well as: https://www.amazon.com/Patty-L.-Fletcher/e/B00Q9I7RWG
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2 Responses to Promotion is NOT Platform & Ads are NOT a Brand: Know the Difference – by Kristen Lamb…

  1. Hi Patty – unfortunately I don’t have a Magic Mouse, so I made a Linking Post to the original article.
    Linking Posts should not be more than 10% of the original post text and include an acknowledgement / credit to the post originator – just like a reblog would do 😎

    Like

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